Marketing & Brokerage

PRDnationwide, in conjunction with our technology providers Mystrata and management arm Novus Community Management, can provide bespoke project branding, marketing, management and brokerage strategies for the residential and commercial sectors.

With a thorough knowledge in the establishment, transition and operations of real estate communities, PRDnationwide’s innovative approaches to project marketing and brokerage can provide unique value propositions to all stakeholders of jointly owned freehold properties.

These strategies typically have the following elements or ingredients to a successful community:

1. Provide strong and clear governance and management structuring supporting component users and stakeholder objectives
2. Protect the commercial objectives of the developer and the developer’s brand associated with its projects.
3. Enhance the marketability and transparency of a project to the end users.
4. Concentrate on the branding and placement of the project, rather than the branding of the developer.
5. Emphasis placed on operational issues and the management credentials of the project.
6. Emphasis on community and desirability … a place that people want to work, live and invest.

For specific project marketing or brokerage inquires please contact Mr Stephen French at stephen.french@prduae.com.